Voices of Echo

“ECHO played a key role in educating Minnesota’s diverse communities about the first-ever nationwide test of the Emergency Alert System (EAS). Ensuring that the public understood the importance of the test and did not become alarmed required a major public awareness campaign. ECHO and the Minnesota Broadcasters Association collaborated to produce a series of radio and TV Public Service Announcements (PSAs) in a variety of languages. As a result, Minnesotan’s were well informed and well prepared on test day.”

Jim D.

President and CEO of the Minnesota Broadcasters Association

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Breast Cancer: Detection, Prevention and Treatment

This program provides information on the importance of breast cancer detection, prevention, and treatment. Viewers will learn important information about breast cancer including: what it is, how it is treated, how to reduce the chances of getting it, and how to connect with available resources for individuals and families.

Mammograms Exams

Learn more about breast cancer by watching these interviews with breast cancer survivors. They share their story and experiences with detection and treatment and can be a source of insight and hope for viewers that have been touched with breast cancer.

Xiong My Ly Rebecca Clotts

With this program, we not only want to educate people, we want them to know that there is hope and there are resources available to help both themselves and their family. To do this, we brought together local doctors, cancer experts, health care organizations, and, most importantly, breast cancer survivors to talk about the illness and their experiences.

We were able to do all of this because we were awarded a $100,000 grant by Susan G. Komen for the Cure Minnesota® to increase awareness of breast cancer prevention, detection, and treatment with Latino, Hmong, Somali, and low literacy individuals and families in Minnesota. The grant underwrote a portion of the cost to produce a television show, public service announcement, online resources, and an ELL curriculum.

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